Process For Postcard

The postcard was solely created by me. The first step in creating this postcard for our documentary was to make sure every element that I was going to include had to all cohesively work together and include similar branding to our other products - the actual documentary itself and the website. I used the background of our film poster as a common theme, making the background of the postcard the same. It is a black background with squares randomly placed throughout. The squares are all different shades of blue, except for one square, which is a purple and has a neon glow. The setup on photoshop that I used was A3 and landscape as that is the approximate size for a film postcard.

The title I created was using the same font as we used in the documentary and the poster for the documentary: "Batman Forever Alternate". I also made it in italics and added a drop shadow to make it more prominent against the background. I used the text tool to create the title as well.

I imported the same picture I used for the poster on to the postcard. I used the magic wand tool to remove the original background from the picture and then I enlarged it to fill the space.

Next I used the text tool and added the credits: "Directed by: Adrian Harder, Yousef Zine and Faaiza Feroz". The font I used here is Abadi MT Condensed Extra Bold and I also made it in italics.

I then added the awards by googling for the "leaves". I had to transfer them on to photoshop, rasterise each layer and then use the paint bucket tool to make them white colour as they were originally black. I then used various fonts to create the text for each "leaf".

I then added the social media logos according to what social media we created for our film company - Polygon Productions. The social media logos I added are:  Facebook, Twitter and YouTube. I imported these images from Google and then transferred them to Photoshop. I rasterised each of the layers and then used the pain bucket tool to make them coloured white to stand out against the background.

Lastly, using the paint bucket tool, I coloured in the letters the same colours as on the game controller to create consistency. I also added a white outer glow to make them stand out against the background. This is the final outcome of the postcard for our documentary.