This postcard was produced to represent this short film called "Mulberry Child". It denotes a little girl looking at and holding the arm of an old woman as she walks.However, it connotes to a little girl helping someone of relation to her (possibly her mother) and the little girl looks as if she is in fear that this is the last time she would see her mother whilst, her mother is looking down at her smiling. This provokes the intended audience to question what their relationship is, the story behind the mother's past and her daughter's future.
In terms of mise en scene, the mother is wearing an oversized blue top and black trousers and her daughter is wearing a plaid, brown top and dark brown trousers. The setting is a vast empty field and it has been edited to look very dull and almost grey, which could represent the mother trying to leave her past behind so that she can build a future for herself and her daughter. The prop used is the walking stick used by the mother showing that she is quite elderly, as well as the basket that the little girl is carrying for her mother. This postcard uses non-verbal contact as the mother and her daughter are indirectly addressing the camera. The daughter is looking up at her mother, but her mother is looking down and smiling. The lighting is high-key and seems to be coming from a natural source (the sun).
The picture of the scene is a full figure shot showing a clear image of the daughter and her mother however, the background is completely empty, so not much is given away to the intended audience. The picture also looks realistic and not artificial as well as it being taken at a hard focus. Although, the background had been taken blurred out so the viewer is focused on the mother and daughter on the postcard and no attention is being drawn away by something else.
In terms of mise en scene, the mother is wearing an oversized blue top and black trousers and her daughter is wearing a plaid, brown top and dark brown trousers. The setting is a vast empty field and it has been edited to look very dull and almost grey, which could represent the mother trying to leave her past behind so that she can build a future for herself and her daughter. The prop used is the walking stick used by the mother showing that she is quite elderly, as well as the basket that the little girl is carrying for her mother. This postcard uses non-verbal contact as the mother and her daughter are indirectly addressing the camera. The daughter is looking up at her mother, but her mother is looking down and smiling. The lighting is high-key and seems to be coming from a natural source (the sun).
The picture of the scene is a full figure shot showing a clear image of the daughter and her mother however, the background is completely empty, so not much is given away to the intended audience. The picture also looks realistic and not artificial as well as it being taken at a hard focus. Although, the background had been taken blurred out so the viewer is focused on the mother and daughter on the postcard and no attention is being drawn away by something else.
The writing is in red and white, so that it contrasts against the background and can be easily read by possible viewers of this short film. The most significant words on the postcards are in bold to stand out against the rest of the text. Also, the font is clear and easy to read. The designer of the film postcard has made sure to include all of the essential information about the movie such as: the title (Mulberry Child), the company who directed the film (American Dream Productions), what film festival it has been selected to be viewed at, who the short film has been narrated by (Jacqueline Bisset) and a rhetorical question to provoke the intended audience to start thinking about what the short film could be about.
The intended genre for this film is a documentary/biography that includes drama as well.
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